Supporting the IP legal experts
Established in 1896, Baldwins was one of Australasia’s leading intellectual property law firms, serving clients in New Zealand, Australia and throughout the world.
They wanted to bring their old text-heavy website into the 21st Century, while bringing staff to the forefront and making it easier for clients to find specific expertise via search.
Recently acquired by AJ Park.
We designed and delivered a future-proofed corporate website, ensuring it supported their marketing initiatives, while also providing a great CMS experience for the Baldwins team. Visitors can easily search using filters based on position, location, services or industry expertise. Baldwins provide high-value content to their audience through their blog, which they can update via an easy-to-manage CMS.
We wanted a people-centric, client-focussed site and that’s exactly what we got. The website better reflects the quality of our people and brings us closer to our clients and prospective clients.
Marketing and Communications Executive
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